Amman, Jordan – October 2024: Al-Wasl Vehicle Trading, a subsidiary of Alayyan Group, has officially inaugurated the Geely car showroom in Jordan. Strategically located on Mecca Street, opposite Mecca Mall, the event drew notable attendees, including representatives from Geely Auto Middle East, a distinguished group of Geely customers, and car enthusiasts from across the Kingdom. The highlight of the event was the launch of the fully electric Geely Geometry A, a groundbreaking vehicle symbolizing clean and sustainable mobility in Jordan. This initiative underscores Alayyan Group's commitment to delivering cutting-edge solutions that meet local market needs while supporting the national vision for environmental sustainability.
During the ceremony, Mr. Mohammed Alayan, Chairman of Alayyan Group, addressed the attendees, saying:
"We are proud to welcome you all to this event, which celebrates both innovation and the enduring partnership between Geely Auto and Alayyan Group through Al-Wasl Vehicle Trading. Today marks a new chapter in the history of automobiles in Jordan, as we bring our customers the latest advancements in electric and high-performance vehicles."
Mr. Alayan further praised Geely's global standing, stating:
"Geely is not just a brand; it’s a journey of innovation and excellence that began from humble origins and has now achieved global recognition. With prestigious names like Volvo and Lotus under its umbrella, Geely consistently delivers cars that align with future aspirations and support the transition to a cleaner, safer environment. With global sales exceeding 1.4 million vehicles annually, Geely has established an impressive presence that inspires pride and future generations alike."
Mr. Zaid Al-Abdalat, CEO of Al-Wasl Vehicle Trading, highlighted the strategic importance of this partnership, noting:
"This collaboration represents a major leap forward, offering a unique experience in Jordan's automotive market with a focus on high quality and dedicated service. We understand that owning a Geely vehicle is not just a transportation choice but a smart, long-term investment, providing our customers with confidence and peace of mind through unparalleled sales and after-sales services."
Meanwhile, Mr. George Adam, General Manager of Al-Wasl, expressed his pride in welcoming Geely to the Alayyan Group family. He reaffirmed the company’s commitment to keeping pace with global trends in innovation and quality, stating:
"By introducing the Geely Geometry A electric car, we aim to support the future of green mobility and empower our customers in Jordan to benefit from electric vehicle technologies, which have become a core component of the automotive sector today."
The opening of Geely’s new showroom reflects a forward-looking vision built on trust and innovation, embraced by Al-Wasl and Alayyan Group. It aims to promote smart and sustainable driving in the region. This partnership holds great promise to position Geely as a symbol of modern luxury, superior performance, and advanced technology tailored to today’s demands.
Alayyan Group, through Al-Wasl Vehicle Trading, reaffirms its commitment to delivering an exceptional customer experience that combines top-tier quality with world-class service. With the growing trend toward electric and hybrid vehicles, the partnership with Geely Auto marks a strategic move to pave the way for a future filled with opportunities and innovation. Together, Geely and Alayyan remain leaders in driving transformative change in Jordan’s automotive sector.